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31 March 2022Download

The official closing ceremony of the Russia Pavilion at Expo 2020 Dubai

On the 31st of March, 2022, Expo 2020 Dubai lit up its streets for the grand finale of the world’s most spectacular fair. The Russia Pavilion joined the excitement of the celebration and said goodbye to its guests hitting the record number of more than 2 500 000 visitors right before the end of Expo 2020 Dubai.

In the framework of the 6 months of its extensive cultural and business programme the Russia Pavilion staged over 100 events showing its greatest inventions and remarkable accomplishments to the international audience of Expo 2020 Dubai.

The business conferences held by the Russia Pavilion offered a wide range of topics which united the leading experts from Russia and worldwide in discussion of the latest development of economies, industries and global issues. The guests of the forums were excited to learn more about the country’s latest achievements in space exploration, the future of education and science, its most exciting trends in music and fashion and an overwhelming success of Russian technology companies on the global market. A special attention was paid to the country’s potential for collaboration and investments and the opportunities it creates for international business in order to drive the global economy to a better future.

“Russia has been a very active participant of the Expo movement overall and Expo 2020 Dubai in particular. We became an active contributor in order to ensure that under the given circumstances of the pandemic this Expo would be a great success”, stated Alexei Gruzdev, Deputy Minister of Ministry of Industry and Trade of the Russian Federation and General Commissioner of the Russia Pavilion. “Our participation led to a broader cooperation with the host country — we have seen a lot of economic activities — for new companies entering the market, for our long-standing partners, and for the region as well”.

The exciting cultural performances and engaging activities hosted by the Russia Pavilion revealed the true depth of the Russian soul to the guests of Expo 2020 Dubai who were introduced to the brightest examples of the country’s culture, music, dance, art, literature and cuisine. Mumiy Troll, Basta, Niletto, Yulia Volkova, Feduk — the true stars of the modern Russian music scene brought their shows to Dubai to present their record-breaking hits to thousands of people from all over the world. The traditional folk music and dance also found its way to the visitors’ hearts with the expressive, authentic and colourful performances of the internationally acclaimed ensembles from Russia — Igor Moyseev Ensemble and Kuban Cossack Choir. The legendary Russian opera and ballet left the guests of Expo 2020 Dubai with unforgettable impressions of the St. Petersburg Opera Theatre’s production of Verdi’s Rigoletto and Boris Eifman’s Anna Karenina staged in Dubai Opera as part of the Russia Pavilion’s cultural programme.

Russian Cultural Heritage lectures, Russian Cinema evenings and Russian language lessons created a bridge between Russia and the multinational audience of Expo 2020 Dubai opening a window into the country’s national identity.

With the main theme for the Russia Pavilion’s participation in Expo 2020: “Creative mind: driving the future” Russia has proved once again that Russian creativity has no boundaries and lies at the core of its wide variety of different areas and industries.

To find out more about the Russian Pavilion at Expo 2020, please follow the link below:
https://www.expo2020russia.org/en/

Follow the link to see more photos and videos: https://wetransfer.com/downloads/9c494d74bf0784a23e91c9573b4787d320220331135908/2511e2/grid

Contacts:
Yekaterina Pribytkova,
Interonational Communications Director, Russian Pavilion Expo 2020
yp@eventica.co.uk | +971 585 266 838

 

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23 March 2022Download

Russia Pavilion hosted Russia: women forum on 23 March 2022 at Expo 2020 Dubai

Vivid examples, practical advice and secrets of the success of Russian women were shared at Russia: women conference at the Russia Pavilion at Expo 2020 Dubai. Unique female strength, endless talents, incredible abilities, intuition — these are just a few of the many qualities that help a Russian woman to be successful in all areas of her life. The conference participants covered such topics as a woman in the world of fashion and beauty, a woman in business and art.

Participants of the session “Generation W” Olga Filatova, CBDO INFTY ART, Irina Malkova, Writer and Editor-in-Chief of “Russian Emirates” lifestyle magazine, Anna Gorbasheva, Member of International Dance Council, UNESCO, founder and managing director of a ballet studio “Unique Dance Studio”, Yulia Podgornaya, Founder of PERSONA Image Lab Dubai, Ayna Denieva, Ph.D., advisor to the Civic Chamber of the Russian Federation and Head of the Good Games Foundation program, founder of the “Talents Club” media project and the children’s clothing brand, Maria Grudina, Ideologist and founder of “First Line. Health Care Resort”, an expert in well- being, executive coach, TEDx speaker and Oksana Kosachenko, President of the Sistema Charitable Foundation, sports commentator of Eurosport TV channel, shared their perception of a Russian woman and her incredible strength, will, energy, passion and beauty.

Oksana Kosachenko shared: “Today there are only 5% female ministers and only 8% female leaders in large businesses in Russia. Unlike in Europe, 77% of female-led businesses in the country are created not for self-fulfilment but the need to support a family. Our primary goal should be to give more women an opportunity to thrive in various industries currently dominated by men through education and support.”

Maria Grudina stated: “Being the leader today means to transform the world, and to inspire others through your energy. The skills of the leader of the future involve ecological thinking, creativity, inter-industrial communication, forecasting and multicultural approach. We broadcast the manifest: ‘You create what you represent yourself. Fill up and showcase yourself.’, which summarizes the idea of leadership future because the future is now.”

Ayna Denieva: “Understanding yourself and your consciousness is the first step to mental health, and for this, we use a patented tool — neurometry — a technology for consciously building a development strategy. I created the Talents Club for the younger generation, where our team of specialists have already consulted with over 2000 children and parents and we continue to help people unlock their potential.”

To find out more about the Russian Pavilion at Expo 2020, please follow the link below:
https://www.expo2020russia.org/en/

Contacts:
Yekaterina Pribytkova,
Interonational Communications Director, Russian Pavilion Expo 2020
yp@eventica.co.uk | +971 585 266 838

 

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21 March 2022Download

Russia Pavilion hosted Russia: fashion forum on 21 March 2022 at Expo 2020 Dubai

Leaders in the various segments of the fashion industry gathered at Russia: fashion forum to discuss the rapid development of the fashion industry in Russia and its gradual integration into global fashion trends.

During the session Svetlana Kuzovova, Creative director of ASIAN SPIRIT brand, Olesya Shipovskaya, Founder and CEO of LESYANEBO fashion brand, Irena Soprano, Fashion designer, owner of SOL ANGELANN, SOL ATELIER, SOL SITITEX FACTORY and fashion business school SOL FASHION SCHOOL, Muhammad Afifi, Co-founder and Managing Director in ONYX Marketing Consulting, Ekaterina Adamovich, Fashion buying expert and fashion entrepreneur and Daria Samkovich, fashion designer and entrepreneur, discussed opportunities for Russian Fashion on the global scale.

Olesya Shipovskaya remarked: “Quality and the inspiration from the cultural heritage of the Soviet Union were the initial kick-starts of our success and attracted the interest of international celebrities like Gigi Hadid, who started to notice our designs and wear them on regular basis. Today we are reviewing opportunities in the GCC market — it will require adapting the designs and materials to the needs of local consumers, but staying true to the designs and the quality that we can be proud of will remain the key feature of Lesyanebo brand.”

Muhammad Afifi mentioned: “ONYX consulting firm was created from the desire of the brands to enter the UAE and GCC market, including the Russian brands we are currently introducing. The region is complex and every country in GCC is unique, which creates a complex task to cater to the interest of both foreign residents and the local population. Only a thorough analysis of demographics, culture, GDP and legal specifics can show if the brand is ready to fit the market and will be able to gain popularity in the region.”

Daria Samkovich commented: “The current representation of the plus-size segment in Russia has been lacking style and modern design. Even on the global scale, we only see a small range of affordable yet stylish clothes in a bigger size. The era of Instagram has proved the ability of Russian designers to create unique clothes with quality materials and our new project will focus on plus-size women. We are not going to adapt standard fashion to the larger sizing, but purposefully design clothes that would be suitable for the bigger proportions to prove that all women deserve clothes that make them look wonderful.”

To find out more about the Russian Pavilion at Expo 2020, please follow the link below:
https://www.expo2020russia.org/en/

Follow the link to see more photos and videos: https://we.tl/t-qpmaXtHr18

Contacts:
Yekaterina Pribytkova,
Interonational Communications Director, Russian Pavilion Expo 2020
yp@eventica.co.uk | +971 585 266 838

 

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14 March 2022Download

Russia Pavilion hosted Russia: urban development forum on 14th of March at Expo 2020 Dubai

Russia: urban development gathered the experts in the business session dedicated to investment and international cooperation in real estate and construction, industry experts discussed the opportunities that digital technologies offer the real estate market and the construction sector.

During the session, Ruslan Sukhii, Co-founder & general director of Rentaved, Aleksei Golubev, CEO, JSC “Digital Platforms and Smart City Solutions”, Rosatom, Svetlana Panfilova, CEO of JSC “Murmansk Region Development Corporation”, Lev Gordon, Co-founder of Living Cities expert platform and creative ecosystem x兀, Artem Ukropov, Co-founder architectural bureau Megabudka, Andrei Asadov, Architect and CEO of ASADOV studio, Aleksei Deshevykh, Co-founder & CEO of Rentaved and Egor Evlannikov, Co-founder of Equium business community for high-impact entrepreneurs, CEO of Equium International Fund for support and development of entrepreneurship spoke on how a comfortable city can be a driver of the economy.

Aleksei Golubev stated: " Rosatom offers digital platforms and Smart City Solutions with ongoing projects 36 cities around Russia. Our development objectives include infrastructure, business, tourism and recreation, transport and energy efficiency. Each of our products has a set of modules to contribute to various goals and areas of transformation needed, but the key feature of the Smart City — a single integration platform that combines all parts of infrastructure creating a convenient living environment“.

Svetlana Panfilova mentioned: “Murmansk is the world’s largest city above the arctic circle that aspires to become a world-class event platform. An extensive renovation of the currently out-of-service shipyard and its transformation into a unique urban area in the very heart of the city will turn it into the cultural and business centre ‘New Murmansk’ to serve this global goal. The infrastructure of the project will primarily target local visitors, leisure and business tourists and serve for the growing interest of arctic tourism”.

Lev Gordon remarked: “City has four voices — business and developers, citizens, city-managers, communities and NGOs and to create a comfortable environment they all have to act in sync. ‘Living Cities’ is a concept of technology and community for new social urbanism and integral communication. It suggests a model of a city that creates a connection between people and inspires them to create consequentially further developing itself and increasing the rating of the city within the region”.

To find out more about the Russian Pavilion at Expo 2020, please follow the link below:
https://www.expo2020russia.org/en/

Follow the link to see more photos and videos: https://www.dropbox.com/sh/vsb8ej48e5f4pnn/AACApEEjTweKPHvXd1topjnwa/March%2010?dl=0&subfolder_nav_tracking=1

Contacts:
Yekaterina Pribytkova,
Interonational Communications Director, Russian Pavilion Expo 2020
yp@eventica.co.uk | +971 585 266 838

 

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10 March 2022Download

Russia Pavilion hosted Russia Creates forum on 10 March 2022 at Expo 2020 Dubai

Creativity and new talents are key to the market development and, therefore, Russia presented its pavilion at Expo 2020 Dubai along with the theme: “Creative mind: Driving the future”. The forum Russia Creates has opened up this theme by bringing together the brightest and most talented representatives of Russian creative industries, including experts in tech, art, music, architecture and design. The forum presented the best-in-class projects and case studies from the booming creative industry of Russia.

Maria Azarenok, Personal Brand Mentor and Author of a unique 6-step methodology for activating a personal brand for an entrepreneur, Ilya Popov, Producer, President of the Animation Film Association of Russia, founder of the Riki Group of companies and the Infinity Art project, Mitia Mouraviev, CEO, Creative producer of Fancy Shot agency & production, Marina Gruzdeva, Stakeholder and CEO of Bread Branding Company, Ivan Nefedkin, Founder & creative director of Radugadesign together with Elena Kiper, Music and film producer, songwriter, director, public figure, coach, owner of more than 50 Russian and international awards spoke on creativity and its perspectives in the international arena"

Mitia Mouraviev commented: “Most marketing professionals base their work on the interest of their target audience, however, I believe that the critical marker of success is to personally enjoy and believe in the product you are creating. The audience will relate to it, as the advertisement needs to convey a story. To achieve it we need to treat our audience as intelligent people who can understand the nuances; this approach gives you a major space for creativity and captures the audience. No picture, sound or complex-production shot can achieve the same”.

Ivan Nefedkin mentioned: “Our works combine working with design, space, art, sound and most importantly — human emotions. We explore the deepest level of perception — the path from the imagination of the author to the imagination of the viewer through new technologies, allowing penetration into the limitless layers of human experience. Our studio brings together designers, artists, musicians and producers to combine creative thoughts that make our works unique and help us explore new formats”.

Marina Gruzdeva stated: “To develop a successful brand, the launching company needs to analyse and understand what diversifies them from competitors to find a separate niche, and only then base the product marketing on its archetype, strengths, key characteristics and the value it provides for targeted consumers”.

To find out more about the Russian Pavilion at Expo 2020, please follow the link below:
https://www.expo2020russia.org/en/

Follow the link to see more photos and videos: https://www.dropbox.com/sh/vsb8ej48e5f4pnn/AACApEEjTweKPHvXd1topjnwa/March%2010?dl=0&subfolder_nav_tracking=1

Contacts:
Yekaterina Pribytkova,
Interonational Communications Director, Russian Pavilion Expo 2020
yp@eventica.co.uk | +971 585 266 838

 

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24 February 2022Download

Russia: transport and logistics forum took place at the Russia Pavilion on 24 February 2022 at Expo 2020 Dubai

Russia: transport and logistics forum has gathered the leading experts to address the development of logistics and international transport corridors, the role of international marketplaces as well as smart city technologies and intelligent transport systems.

In the first session Konstantin Trofimenko, Director of the Centre for research of Urban Transport Problems, Mohamed Mezghani, Secretary General of the International public transport union (UITP), Maria Mayorova, Head of Strategic Projects, The Department of Transport and Road Infrastructure Development of Moscow, Andrey Ionin, Chief Analyst of the Digital Transport and Logistics Association, Roman Dushkin, Chief Architect of the Rostelematics Intelligent Transport System and Alexander Polyakov, Professor at the Russian University of Transport, writer and publicist, spoke on the Russian experience in smart urban mobility.

The second session focused on Digital transformation of the supply chain: how logistics is changing the global transport network and the e-commerce market with participation of Marat Kashin, Kommersant FM correspondent, Alexey Duhanin, Director of international cooperation Wildberries, Vladimir Goncharevich, Deputy Managing Director, Ozon, Sergey Lebedev, Vice President of Government Relations, AliExpress Russia, Marcel Salikhov, PhD in Economics, Director of the Center for Economic Expertise, HSE, Maksim Khisamutdinov, Head of Eastern Europe Region SF Express, Ilya Mikin, CEO of iHerb Russia, Denis Gliznutsa, Commercial Director of International Business Section, Russian Post JSC, Zakhar Valkov, Executive Director, Radius Group, Mahmood AlBastaki, Chief Operating Officer, Dubai Trade World, DP World Logistics and Ilya Semin, First Deputy Chairman of the Economic Development Commission of the Civic Chamber of the Russian Federation.

Mohamed Mezghani commented: “To build cities for people, we need to redefine public transport and make it efficient. People need to have an agile and resilient urban mobility system. We have presented MaaS — an integrated platform with a mix of mobility options: one system can be applied to all public transport options available, slow down private vehicle usage and adapt functionality to the needs of the specific city.”

Vladimir Goncharevich also mentioned: “On the international level, there are a few main players on the market, however, in Russia we can see that 5 top players take only about 40% of the market, leaving space for smaller brands and fair competition. Russian companies are also improving logistics, providing marketplaces with a larger variety of products that attract new customers. These factors signify that e-commerce in Russia has major potential for growth.”

Marat Kashin: “The volume of online sales in Russia in 2021 exceeded last year figures by 12% and amounted to 3.6 trillion rubbles (AKIT data). Today several strong players are fighting for the title of ‘Russian Amazon’ at once, including Ozon, AliExpress and Wildberries. And we can proudly say that Ozon and Wildberries were included in the Forbes list of the 200 largest private companies in Russia last year for the first time”.

Denis Gliznutsa stated: "People choose products not only by their comparable price or quality but also by delivery period. It can be a deal-breaker when choosing between two similar things. The pandemic has changed travel patterns and globally affected the shipping period, making it unpredictable. Meanwhile, consumers always vote and pay for predictability which puts sellers with a fixed delivery period at an advantage benefiting Russian Productions. Delivery within Russia on average takes 2-5 days while international shipment can stretch from 1 to 5 weeks.

To find out more about the Russian Pavilion at Expo 2020, please follow the link below:
https://www.expo2020russia.org/en/

Follow the link to see more photos and videos: https://www.dropbox.com/sh/vsb8ej48e5f4pnn/AAAiFJoRQckKg0AyEISh7I9Ha/February%2024/Forum?dl=0&subfolder_nav_tracking=1

Contacts:
Yekaterina Pribytkova,
Interonational Communications Director, Russian Pavilion Expo 2020
yp@eventica.co.uk | +971 585 266 838

 

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16 February 2022Download

Russia Pavilion hosted Russia: agro-food forum on 16 February 2022 at Expo 2020 Dubai

Russia: agro-food gathered the Government officials and leaders of the agro-food sector to discuss the development of the food industry in Russia and the opportunities for Russian food companies to enter global markets.

During the first session Alexey Busev, Executive Director of the Russian-Emirates Business Council and Head of the Russian Food House in the UAE, Sergey Gorkov, Chairman of the Russian-Emirates Business Council at the Chamber of Commerce and Industry of Russia, Director General and Chairman of the Management Board of Rosgeo JSC, Ali Al Jari, Director of exports at Sharjah Chamber of Commerce & Industry, Alexey Gavrilov, Director General of IMEX Co, Dr. Hamed Jamal, CEO, RACS talked about Opportunities for Russian-Emirates cooperation in the food sector.

In the Second Session Marko Selakovic, Representative of Chamber of Commerce and Industry of Serbia to the UAE, B2B Director Expo 2020 Serbia, Pablo Sivori, Undersecretary of trade and investment promotion of Argentina, Carolina Peguero Fernández, Minister Counsellor, Head of the Economic and Trade Section, Embassy of the Dominican Republic to the UAE and Pavilion Director of the Dominican Republic in Expo 2020, Tatiana Cordoba, Country Representative of ProColombia to the UAE and Roman Goldman, Chief executive officer of GOLDMAN GROUP PJSC MC discussed International food trade with Russia: the experience of the EXPO 2020 participant countries.

Ali Al Jari remarked: Russia’s food industry is strong and continuing to grow while the developing MENA region is ready to purchase those supplies, resulting in more demand. UAE can play an important role not only in helping the Russian Export to reach our Region but also supplying other emerging regions like Sub-Saharan Africa. Together Russia and the UAE can ensure that the scarcity of food becomes either the thing of the past or at least does not get any worse."

Sergey Gorkov mentioned: “I am pleased to note that the trade turnover between Russia and the UAE is growing and reaching new levels. Today, in terms of the volume of trade relations, we rank first among the Arab countries. About 20% of this volume is the turnover of agricultural products, and I am glad to confirm this number is growing every year.”

Roman Goldman stated: “Climate change is making Siberia more and more suitable for agriculture however at the same time, many territories of Asia, Africa, and Latin America see the opposite effect causing a large-scale famine among hundreds of millions of people. Our team wondered how to reduce the carbon footprint of our activities and how to increase the efficiency of agriculture. We have decided to build a gas station and implemented a closed production cycle — no waste from our activities harms nature. We believe that the international community and farmers will be able to feed all the inhabitants of the Earth only through joint efforts — there is no place for competition when there is an issue of hunger in the world.”

Pablo Sivori commented: "Argentina has a very long history with Russia — not only trade but also investment. Our trade relationship is a strategic alliance that has been building towards sustainability in food production. For example, Argentinian water stress technology was also implemented by Russia for wheat to increase quality and quantity of production.

To find out more about the Russian Pavilion at Expo 2020, please follow the link below:
https://www.expo2020russia.org/en/

Follow the link to see more photos and videos: https://www.dropbox.com/sh/vsb8ej48e5f4pnn/AAATZyh-hbr2KeTV-4oZnxNAa/February%2016?dl=0&subfolder_nav_tracking=1

Contacts:
Yekaterina Pribytkova,
Interonational Communications Director, Russian Pavilion Expo 2020
yp@eventica.co.uk | +971 585 266 838

 

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3 February 2022Download

Russia Pavilion hosted Russia: science forum on 3 February 2022 at Expo 2020 Dubai

Russia: science — a conference focused on science and technological innovation gathered leading experts from Russia to how technologies can change our lives in the future. Dmitry Lapin, Head of Data Science, JSA Group, Denis Dimitrov, Executive Director on Data Science, Sber AI, Andrei Osiptsov, Professor and Head of the Skoltech Project Center for Energy Transition and ESG, Kirill Paimtsev, Head of Business Development at Motorica Middle East, Dr. Sc. Ivan Smirnov, Deputy Director for Science, State Scientific Center Shemyakin- Ovchinnikov Institute of Bioorganic Chemistry of the Russian Academy of Sciences, Maxim Skulachev, Molecular biologist at Moscow State University and CEO of Mitotech, have discussed science in the 21st century together with Viktoria Zheltova, ITMO Engineering centre, FlexLab CEO.

Andrei Osiptsov commented: “Russia’s strategy in regards to the decarbonisation and the approach of Skoltech research program are complex and focus on the smooth energy transition. Russia’s priority includes implementation of hydrogen as energy storage and source, carbon sequestration in forests, reduction of methane emissions and attraction of green investments to the country as well as energy efficiency technology to minimize social shock in the transition.”

Kirill Paimtsev also mentioned: “The CYBI prosthetics technology by Motorica proves one of the key goals of practical science — providing equal life opportunities for everyone. One of the latest innovations is the implementation of bionic prosthetics in the market and focusing on the products for children as currently, it is a limited yet crucial niche in the medical practice. We also focus on the individual design, allowing children who need this technology to feel psychologically comfortable with their condition and socialize normally.”

Ivan Smirnov stated: “Big data research made isolation and individual studying of various bacteria possible for life science via the microfluidic platform for ultrahigh-throughput screening developed in our institution. This method allows for single-cell encapsulation and, therefore, the selection of enzymes with different specificity and levels of activity and deep functional profiling of the microbiomes. These new research methods will be crucial in the evolution of the pharmaceutical industry and development of the new medicine resisting the highly adaptable viruses and bacteria today.”

To find out more about the Russian Pavilion at Expo 2020, please follow the link below:
https://www.expo2020russia.org/en/

Follow the link to see more photos and videos: https://we.tl/t-ZxflQ9dxXr

Contacts:
Yekaterina Pribytkova,
Interonational Communications Director, Russian Pavilion Expo 2020
yp@eventica.co.uk | +971 585 266 838

 

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26 January 2022Download

Chairwomen of women’s associations from 12 Arab countries took part in the agenda meetings of the Russian-Arab Business Council Forum

The second day of the Russian-Arab Business Council Forum was held under the auspices of the role of women in modern business. Women’s entrepreneurship is one of the most important factors contributing to the economic prosperity of all countries in the world. The economic inclusion of women is a fundamental element in the creation of stable, prosperous and peaceful societies.

The panel session “The role of a woman entrepreneurs in the modern world” brought together 9 speakers: presidents of World’s Association of Women-Entrepreneurs and chairwomen of women’s commissions of chambers of commerce from Syria, Egypt, Tunisia, Lebanon, Saudi Arabia, the United Arab Emirates and Russia.

The panel session was devoted to the current state of development of women’s entrepreneurship, gender patterns in terms of the gap between the requirements of economic development and culture. Topics such as the management of emotional intelligence and the role of women in shaping the new economy in the context of current trends were touched upon.The session was opened by Leila Khayat, Honorary President of the World’s Association of Women-Entrepreneurs in Tunisia, Farida Abdulla Kamber Al Awadhi, President of the Emirates Business Women Council in the UAE and Tatyana Gvilava, President of the All-Russian Public Organization “Women of Business”.

During the session, an agreement was signed on cooperation between the Council of Women Entrepreneurs of the Emirates and the All-Russian Public Organization “Women of Business”, within the framework of which the first Russian-Arab Business Council of Women Entrepreneurs will be created this year.

“Today we are attending a very important event. For the first time, women’s associations from the Middle East and Russia will unite into one Business Council. This is a big responsibility for us, there is difficult and painstaking work to be done, but this is a new milestone in relations between our countries and an interesting opportunity for us, as for women,” Tatyana Gvilava noted in her speech.

A woman can do everything — this was the conclusion made by the participants of the open dialogue “Women in the Development of Social Entrepreneurship”, which discussed various approaches to doing business not only in the traditional areas of beauty and health for women but also in such industries as construction, manufacturing and banking.

The agenda also included informal conversations. During the business lunch, the participants were actively networking with colleagues from different countries, shared their experience of combining career and family life. On the 27th and 28th of January the Emirates Women Entrepreneurs Council (EBWC), together with the All-Russian Public Organization “Women of Business”, prepared a separate cultural program for delegations of women entrepreneurs.

The RABC meeting was held with the support of the Union of Arab Chambers and the Federation of UAE Chambers of Commerce and Industry as part of the global exhibition EXPO 2020, Dubai.

To find out more about the Russian Pavilion at Expo 2020, please follow the link below:
https://www.expo2020russia.org/en/

Follow the link to see more photos and videos: https://www.dropbox.com/sh/o9xq1i1kolw3dmz/AACC2-GaeDP-DqZDuVmEY87Pa?dl=0

Contacts:
Yekaterina Pribytkova,
Interonational Communications Director, Russian Pavilion Expo 2020
yp@eventica.co.uk | +971 585 266 838

 

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16 January 2022Download

Russia Pavilion hosted Russia: global focus forum on 16 January 2022 at Expo 2020 Dubai

Experts from Russia and the UAE have discussed the effect of the Covid-19 crisis and the world changes brought by it at Russia: global focus forum at Expo 2020 Dubai.

During the session, Omar Ghobash, UAE Assistant Minister for Culture and Public Diplomacy, former UAE Ambassador to Russia, Aleksey Sitnikov, Professor and scientific secretary of the Academy of Social Technologies, Dmitry Egorchenkov, Director of the Institute for Strategic Studies and Forecasts of RUDN University, Pavel Luksha, Futurologist and Global Education Futures founder, professor of practice at the Moscow School of Management SKOLKOVO and Maksim Protasov, CEO, Rusquality discussed the issues humanity has faced with the pandemic, Russia’s role, and the decisions that must be made now — both to tackle the immediate challenges and to build back stronger.

Omar Ghobash stated: “The UAE utilizes the approach of focusing on results and problem-solving. I would like to define three stages of issue management in the UAE. The first stage is to build simple systems for people to operate, alongside predictions of multiple possible consequences of decisions. The second stage focuses on minimizing the effects of global conflicts and transborder issues on our country while maintaining our security and offering our assistance whenever possible. Even though a small state can appear helpless in global conflicts we are agile and recognize the unpredictability of the issues and their cross-border influence. We can change our approaches and regulations quickly to respond to dangers and opportunities. The third stage has been applied recently — as a country we don’t look anymore at government procedures in terms of years and decades but rather in terms of weeks and months to adjust and act rapidly, which is essential while working with global crisis such as Covid-19 pandemic”.

Aleksey Sitnikov mentioned: “The processes we face in the 21st century are so unpredictable, that we cannot fight them the way we did for centuries as we need to adapt to these processes with alternative visions and use them for our development. Pandemic didn’t invent anything new, it just speeded things up and therefore Society needs to change the way of thinking and its criteria”.

To find out more about the Russian Pavilion at Expo 2020, please follow the link below:
https://www.expo2020russia.org/en/

Follow the link to see more photos and videos: https://we.tl/t-xkKP6UWY8e

Contacts:
Yekaterina Pribytkova,
Interonational Communications Director, Russian Pavilion Expo 2020
yp@eventica.co.uk | +971 585 266 838

 

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14 January 2022Download

Russia Pavilion hosted Russia: art forum on 13 January 2022 at Expo 2020 Dubai

Russia: art has gathered the leading artists and industry experts from Russia to discuss the trends in traditional art and the NFT segment.

Participants of the first session “From Russia with NFT” Olga Filatova, CBDO Infinity Art, Stella Labuzhskaia, Artist, gallery owner, curator, a visionary in the field of NFT art, Olga Kamenskaya, Co-founder of Digital Art Foundation and Digital Art Expo, Alex Smaga, CEO& Co-founder Arhead.io, Ilya Popov, Producer, President of the Animation Film Association of Russia, founder of the Riki Group of companies and the Infinity Art project and Roman Kupriyanov, Commercial Director of Generative gallery talked about the growing popularity of NFT and art industry as one of the main engines of its rapid growth.

In the framework of the second session Natalya Andakulova, Founder of Andakulova Gallery (Dubai), art expert, gallery owner, Pokras Lampas, Modern calligraphy artist, creator of #calligrafuturism movement, Roman Ermakov, Artist, sculptor, Sasha Frolova, Modern artist, Andrey Kolokolov, Artist, co-founder of the STENOGRAFFIA festival and Natalya Andakulova, Founder of Andakulova Gallery (Dubai), art expert, gallery owner spoke about the perspective for the street art, contemporary sculpture, performance, and calligraphy in the modern interpretation.

Olga Kamenskaya admitted: “All art is digital today. We do not only use digital technology to create art, but communicate about art, view art, and ‘consume’ art digitally. Traditional institutions and masterpieces are also ‘testing the waters’ and making the first steps, confirming that the new format is here to stay. We see that the Metropolitan Museum of Art, The Canadian Museum of History, the National Museum of Australia, The Deutsches Museum in Germany and The Pushkin Museum of Fine Arts in Moscow have already implemented the virtual museum function. State museum of Hermitage has also introduced two projects in NFT format. The quality photos of prominent masterpieces were sold with the signature of the Director of Hermitage with the use of crypto currency.”

Pokras Lampas: “The key to success and public recognition for the artist today is the openness to multiple disciplines and versatility, as it gives freedom to be involved in different aspects of your work, stay independent and true to your goals and vision.

The two vivid examples of versatility in my experience are the Fendi Collaboration, where I had an opportunity to paint on the roof of the Palazzo Della Civiltà Italiana in Rome, and the MAC collaboration, where my canvas was as small as the eye shadow palette. The openness extends not only into working with different canvases and scaling but in formats of the artwork: from interacting with the audience by letting them decode the message in art and see the meaning behind it to integrating art into the architecture concept.”

Ilya Popov stated: “We are now witnessing how rapidly the world changes. We see an increasing number of various NFT items and collaborations around them. This trend of course involves major brands and they are using it as a platform for staying ‘in trend’, attracting new demographics of consumers as the Metaverse is seen to become the leading marketing trend of 2022. The first such case to receive major attention was Louis Vuitton X Beeple — the game tracing the history of the brand; Gucci created a short film sold in NFT format, Dolce&Gabbana sold the first NFT collection for 8.6 Million dollars. Mass-market brands are also utilising the technology: Pepsi&Co, Burger King, Nike X RTFKT, Adidas, ByBit x Infinity Art. The digitalization of the market and the everyday lives of people is inevitable and is already becoming evident.”

Roman Yermakov spoke about his works: “I have worked with art for 15 years and I believe the goal of my art is happiness. As an artist working in the formats of sculpture and costumes, my costumes are not to be treated as Avant-Garde fashion, but rather a live sculpture that can be displayed on the human body. I see my sculptures as my energy avatars. These images come from my own emotions while conveyed through my artistic experience. At first, I could not understand the purpose of this art form — and this search created the pieces that represent the artist himself and allow im to display his expression to the world. ”

Sasha Frolova shared her on her career path: “Artists are creators of tomorrow. The way we imagine the world of tomorrow often turns into reality. I found my art form in costume and medium in latex. Latex is organic, it allows to create unique specific forms, in a way latex is a co-creator as it adds its dimension, creating soft lines. Working with costume allows me to review the aesthetics of the feminine image and display my vision of the woman of the future. My art brings positive emotions, giving the association with balloons from childhood, softness and allowing the audience to touch a different reality.”

To find out more about the Russian Pavilion at Expo 2020, please follow the link below:
https://www.expo2020russia.org/en/

Follow the link to see more photos and videos: https://www.dropbox.com/sh/shc78xxmsbk4t5l/AAC-KuvMwhLKuImrm1MJDStFa/Forum?dl=0&subfolder_nav_tracking=1

Contacts:
Yekaterina Pribytkova,
Interonational Communications Director, Russian Pavilion Expo 2020
yp@eventica.co.uk | +971 585 266 838

 

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8 January 2022Download

Russia Pavilion hosted Russia: travel forum on 8 January 2022 at Expo 2020 Dubai

Leading experts in the travel industry gathered at Russia: travel forum to discuss the vectors of development for tourism in Russia and the future of travel cooperation between Russia and the UAE.

Sergey Dolya, travel blogger, Boris Titov, Owner and major shareholder of the “Abrau-Durso” Group of Companies, Graham Cooke, World Travel Award founder, Alexey Karakhan, Head of the “Youth” tourist club in Altai, Irina Rudyka, Head of the “TopBlog” project within “Russia — Country of Opportunity” Presidential Platform, Natalia Esayan, CEO of M.I. Travel Group, Development Director of Elgas Tour Operator and Co-Founder of the International Cooperation Fund “Navigator”, Olga Shebzukhova, Chairman of the Board of Directors of Alliance Marine Development and CEO of LLC “Center for the Development of Recreational Areas” New Horizons “, Andrey Terekhin, Trade representative of the Russian Federation in UAE discussed the potential of tourism in Russia together with Alexander Sysoev, Co-owner of 11 restaurants in Moscow and Saint-Petersburg, owner of the Russian Restaurant Festival, the largest gastronomic event in Russia.

Boris Titov commented: “Enotourism is developing rapidly in Russia for attracting international travelers due to the various locations and activities that can be offered for them. Some of the great examples include ‘Mria Wine Park’ winery with a depth of 60 meters under the ground, ‘Massandra’ winery in Crimea welcoming 60 000 people every year, and ‘Abrau Durso’ where enotourism merges with other destination attractions. The location offers ecotourism at historic winery production, camping, and yacht sports opportunities at the Abrau lake, wellness tourism, shopping and a wide range of gastronomic experiences, making it suitable not only for a short visit but for a longer stay for local and international travelers”.

Alexey Karakhan also mentioned: “Altai regions is one of the most beautiful places in the world — it was even included in the ‘Top 5 places in the world’ by National Geographic. Our platform ‘Youth’ focuses on this location and has worked on the obstacles that separate it from the wider audience: we connected the authenticity of the Russian lifestyle, gastronomy and the premium quality of life. Our last tour included guests from Korea. Ireland, India, Israel, and Moscow, what proves that tourism in distant regions of Russia is becoming attractive for travelers breaking the myths of discomfort and lack of service that guests used to expect before”.

Graham Cooke: “Russia is 200 times bigger than the UAE and has the 14 times larger population yet the number of arrivals per year between the two countries is roughly the same. When I look at the social media in both countries I am surprised to see that the ‘Russia. Travel’ platform has only 5000 subscribers on Youtube. I admire the creativity of the Russian people and the integrity of its heritage and more people should open it for themselves. To develop the tourism segment in Russia the citizens, especially the younger generation shall leverage the opportunities of the social media marketing segment to show the assets Russia holds to the world public and promote the message of what great possibilities it offers to the international visitors”.

Alexander Sysoev stated: “One of our projects recently received the Michelin star, however, the UAE public does not recognize it. Today the restaurants in Moscow have become equal to the venues in Dubai in terms of service while the prices remain incomparably cheaper, which puts us at an advantage as a gastronomic destination. We have also developed a gastronomic festival that allows visitors to try the premium class gastronomic experience at an affordable price for 20 days per year. We have also developed the gastronomic guide for the Russian audience and are working on an extension of this guide for the Dubai venues allowing the members of our virtual community to extend their experiences. This strategy will also open the Russian gastronomy for the UAE audience”.

To find out more about the Russian Pavilion at Expo 2020, please follow the link below:
https://www.expo2020russia.org/en/

Follow the link to see more photos and videos from the event: https://we.tl/t-fHJZ7QDWJB

Contacts:
Yekaterina Pribytkova,
Interonational Communications Director, Russian Pavilion Expo 2020
yp@eventica.co.uk | +971 585 266 838

 

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7 January 2022Download

Russia Pavilion hosted Russia: music forum on 7 January 2022 at Expo 2020 Dubai

Russia: music gathered the experts in the music industry to discuss the strategies and modern trends. During the session Alena Strygina, Head of Eventica Entertainment, Ilya Popov, General Producer of Riki Group, Henrik Uhlmann, Managing Director of Extensive Music and POWERHOUSE, Mark Jan Kar, General Manager of Coca-Cola Arena, Dmitry Kalashnikov, Program Director of “OUR EMIRATES RADIO” and DJ KIDY, DJ and music producer talked about the achievements and trends in the Russian music: popularization of streaming services, effects of the pandemic and what it takes to become a popular musician today.

Mark Jan Kar stated: “The large shows for the audience of 15 000 people are non-existent at the moment due to the restrictions caused by the pandemic. The greatest learning curve of the past 2 years is that now we do the shows for 2500 or even as little as 700 seats. We understood that even a small show can deliver the emotions and the experience at the Coca-Cola Arena. We also became much more versatile and open to a wider range of events; one of the great discoveries being the Russian music stage that can provide an amazing show that we might not have considered earlier”.

Henrik Uhlmann also mentioned: “The biggest step the music industry took in the recent years is digitalization: different platforms and social media are a great help for the artist trying to gain popularity, one of the great examples being VK — Russian social media and streaming service. Russian production and marketing made a great step ahead. However, the key element to international success remains the song itself and the presentation of the artist. Language can be a major barrier for Russian performers but if the song has a great ‘hook’ it supersedes the lack of understanding for the listeners and we have seen multiple examples of that in Russian-speaking countries”.

Ilya Popov shared the path of his company Riki group to the music industry: “Our introduction to the music industry happened through media content. We are currently focusing on TikTok where our characters from the cartoon ‘Smeshariki’ make parodies on popular Russian songs and collaborate with musicians and influencers. Within one year our account has reached 2 000 000 followers and received verification status on the platform. This case proves that cartoon characters can be relevant for a wide audience and the music industry today is tightly connected to the social media content”.

To find out more about the Russian Pavilion at Expo 2020, please follow the link below:
https://www.expo2020russia.org/en/

Follow the link to see more photos and videos from the event: https://we.tl/t-PE1WxZN6OA

Contacts:
Yekaterina Pribytkova,
Interonational Communications Director, Russian Pavilion Expo 2020
yp@eventica.co.uk | +971 585 266 838

 

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17 December 2021Download

The forum “Russia: the future of education” took place on the 15th and the 16th of December 2021 at the Russia Pavilion, Expo 2020 Dubai

As part of the business programme of the Russia Pavilion the forum “Russia: the future of education” took place on the 15th and the 16th of December at the Russia Pavilion.

The forum welcomed representatives of Russian leading educational institutions, heads of government departments and companies in the field of digital technologies.

The panel sessions were attended by Vadim Lobov, President of Synergy Corporation, Alexander Bugaev, First Deputy Minister of Education of the Russian Federation, Olga Kazakova, Chairman of the State Duma Committee on Education, Irina Plescheva, Executive Director of the Russian Movement of Schoolchildren, Shalini Hemka, Founder and Executive Director of the UK’s largest business accelerator E2E, Natalia Kiseleva, Deputy Head of the Moscow Department of Education and Science, Alexander Raginia, CEO of Synergy Business School, Sergey Myasoyedov, President, Russian Association of Business Education, Olga Grishchenko, Vice President of the Synergy Corporation, Irina Ivashchenko, Director of the Block of Management Development Programs of ANO Rosatom Corporate Academy and others.

Speakers discussed the global trends and digital transformation in education, the potential of interaction between the private and public sectors. The event provided a unique opportunity to find out about the best practices of leading Russian and international universities in attracting students through the development of online learning, the opening of international branches as well as networking and the creation of international educational programmes. The forum discussions focused on the relevance of the business education development and the world’s best education tactics under the constraints associated with COVID-19.

The business sessions were dedicated to the questions of “Global trends in education: What the education of the future in Russia and the world will be like”, “Actual trends in the development of business education. Global competitiveness and export potential” “New trends in school education and professions of the future”, “The role of additional education in the development of human resources”.

Alexander Raginia said: “Business education in Russia is mainly based on online platforms. The offline market has not been growing since 2016 and over the past year the growth of Business Education in Russia has increased by 200 percent. The potential of online Business Education is much bigger than offline programmes. We can create any programme online, thereby making education accessible to everyone without the limits. Economically, it is more cost-effective and there is an opportunity to sell the product to a big audience”.

Sergey Myasoyedov stated: “The world economy is going through changes very quickly and we are trying to adapt to these changes. Our world has moved to a completely different environment. Business schools have a new mission now which is a social responsibility, communication with the society as a whole. This is a very important task for the business community around the world”.

Olga Grishchenko took part in the discussion about professions of the future where she mentioned: “We offer an education system which our potential clients will be ready to get. It is important to us that the education should be career-oriented and useful in the future. There is a demand for specialists in the market right now, especially in the creative field, because they do not require moving from country to country, but at the same time, a person can be present in the international market without traveling”.

To find out more about the Russian Pavilion at Expo 2020, please follow the link below:
https://www.expo2020russia.org/en/

Follow the link to see more photos and videos from the event: https://we.tl/t-wi3IHkXLZ0

Contacts:
Yekaterina Pribytkova,
Interonational Communications Director, Russian Pavilion Expo 2020
yp@eventica.co.uk | +971 585 266 838

 

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6 December 2021Download

“Russia Forum: Driving the Future” took place on the 3rd and the 4th of December 2021 at Expo 2020 Dubai

As part of the National Day of the Russian Federation “Russia Forum: Driving the Future” took place on the 3rd and the 4th of December at the Dubai Exhibition Centre, Expo 2020.

The forum was dedicated to international cooperation between Russia and the UAE in the fields of economics and investments. Among the subjects of discussions were investment opportunities in Russia and the presentation of flagship projects to introduce new technologies, develop innovative business models, and create new products and services for the energy, healthcare, tourism, information technology, transport, and finance sectors.

The event brought together over 600 representatives from the UAE and Russian governments, leading Russian and international companies, heads of institutions and agencies, leading Russian and international media.

The high-level delegation from Russia headed by the Minister of Industry and Trade of the Russian Federation Denis Manturov and Mayor of Moscow Sergei Sobyanin participated in the forum together with the keynote speakers: Herman Gref, CEO, Chairman of the Executive Board, Chairman of Skolkovo Foundation Arkady Dvorkovich, Director General, Rosatom Alexey Likhachev, CEO of Management Company “Metalloinvest” Nazim Efendiev, Director General, Russian Direct Investment Fund Kirill Dmitriev, Chairman of VEB.RF Igor Shuvalov, Assistant Minister of Foreign Affairs and International Cooperation for Cultural and Public Diplomacy Omar Saif Ghobash, CEO, OZON Alexander Shulgin, Director General, Chairman of the Management Board, Rosgeo Sergey Gorkov, Governor of the Nizhny Novgorod Region Gleb Nikitin, Governor of the Khanty-Mansiysk Autonomous Area — Yugra Natalia Komarova, Director General, Chairman of the Board of Russian Post Maxim Akimov, Director, The Internet Initiatives Development Fund (IIDF) Kirill Varlamov.

Business sessions took place on the 3rd of December as part of the business programme: “The creative economy: from start-ups to new industries”, “Exporting Russian technology: Russian technology companies in the context of global technology”, “Attracting investment to Russia: opportunities for collaboration”, “Cities of 2030: building the future”.

Mayor of Moscow Sergei Sobyanin joined the session “Cities of 2030: building the future” stating: “Moscow implements the most ambitious development programmes that cover all spheres of life. We are among the world leaders when it comes to how fast we adapt to changes. I can say it with confidence that Moscow will have something to show to the world by Expo 2030 due to the rapid development of innovations and creative industries”.

Herman Gref, CEO, Chairman of the Executive Board of Sberbank said: “There are huge opportunities for investors in Russia. There is a large number of industrial and high-tech sectors as well as agriculture and logistics. Russia has all the technologies and the intellectual potential to develop high-tech and Information Technologies. I believe that this is the future of our country. We and our UAE partners invest in the high-tech industry and we are going to expand this partnership as we get good results”

“Technology companies have a significant impact on the development of the economy, entrepreneurship and businesses. Ozon and other similar companies create an environment for the development of entrepreneurship in the country as well as in the world. It is a hybrid of information technology and logistics that gives an opportunity to the entrepreneurs to manage their businesses more efficiently. E-commerce gives incredible opportunities for businesses to develop rapidly and successfully compete with other large companies” — stated CEO, OZON Alexander Shulgin.

Denis Manturov, Minister of Industry and Trade of the Russian Federation took part in the discussion about opportunities for collaboration, he commented: “It is necessary to be independent as a country, but at the same time to be able to maintain external cooperation in search of the best solutions, the best technologies, in order to be more competitive. This may be a complicated process when you want to combine it all, but nevertheless, it is difficult to imagine how the modern economy will be built in the future without the collaboration between the countries”.

CEO of Management Company “Metalloinvest” Nazim Efendiev mentioned: “We are actually one of the first ones who started investing in the United Arab Emirates. More than 10 years ago, we built our factory here and are proud that we took part in the process. The opportunities for investments in the United Arab Emirates are very good”.

The “Russia Forum: driving the future” was held with the support of the valued partners: Ozon — the title partner of the Forum, “Sberbank”, “Asterus”, “Uralmash Oil and Gas Equipment Holding”, “Uztm-Kartex”, “Ernst & Young Global Limited” and “Russian Copper Company”.

To find out more about the Russian Pavilion at Expo 2020, please follow the link below:
https://www.expo2020russia.org/en/

Follow the link to see more photos and videos from the event: https://wetransfer.com/downloads/b4b8ec3f20719e4ddb54c99b870fb5cf20211206082530/85922c0ae46556f89fc8850e2a4902de20211206082542/d8e794

Contacts:
Yekaterina Pribytkova,
Interonational Communications Director, Russian Pavilion Expo 2020
yp@eventica.co.uk | +971 585 266 838

 

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5 December 2021Download

Russia celebrated the national day at Expo 2020, Dubai

On the 4th of December a number of cultural and business events, a bright ceremony, traditional Russian songs and dances welcomed the visitors of Expo 2020 in the framework of the Russia National Day.

The opening ceremony of the National Day of Russia began in the morning on the central stage of the Al Wasl Plaza, where visitors attended the concert of one of the most talented Russian artists — Dmitriy Malikov together with the spectacular performance of the Orchestra.

Throughout the day the Russia Pavilion hosted entertainment events that included Kuban Cossack Choir, the oldest and largest national choir of Russia, Unique Dance Studio, that performs in various dancing genres, Russian Theatre Studio, which shares the rich traditions of Russian culture through acting and a Traditional Folk Performance.

Furthermore, the plenary session took place on the 4th of December as part of the Russia Pavilion business programme.

Mikhail Mishustin, Prime Minister of the Russian Federation, visited the Russia Pavilion on the 4th of December in the framework of the Russia National Day. Mikhail Mishustin commented: “Expo 2020 is a global event, and we are proud that Russia takes a significant part in the exhibition. It’s a great opportunity to demonstrate innovations in technology, science and culture. I believe that Expo 2020 will contribute to the development and strengthening of the strategic partnership between Russia and the UAE”.

Later in the evening, after an exciting schedule of entertainment, all the guests were able to enjoy one of the events from the Russia Pavilion cultural programme — “Moscow Night” which took place at Jubilee Stage. The guests of the show had an experience listening to the music of various genres featuring concerts of popular artists from Russia. DJ Kidy, Niletto and Julia Volkova performed popular hits together with a vocal group “Moscow A Capella”.

To find out more about the Russian Pavilion at Expo 2020, please follow the link below:
https://www.expo2020russia.org/en/

Follow the link to see more photos and videos from the event: https://wetransfer.com/downloads/4a4f5bc1e72189929dc20d7fd8c0863120211205104306/92e52ab48044a70deae6010876a82f8220211205104320/7a7998

Contacts:
Yekaterina Pribytkova,
Interonational Communications Director, Russian Pavilion Expo 2020
yp@eventica.co.uk | +971 585 266 838

 

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15 November 2021Download

Denis Manturov, Minister of Industry and Trade of the Russian Federation, visited the Russia Pavilion on the 15th of November 2021

Denis Manturov, Minister of Industry and Trade of the Russian Federation, visited the Russia Pavilion together with Alexey Gruzdev, Deputy Minister of Industry and Trade of Russia and General Commissioner of the Russia Pavilion at Expo 2020 Dubai.

The delegation was given the tour around the pavilion by Dmitry Mikhailov, Deputy Commissioner General of the Russia Pavilion, showcasing the country’s advanced information technologies and achievements. Denis Manturov visited the exhibition of the Russian Far East and Arctic supported by the Ministry for the Development of the Russian Far East and Arctic, dedicated to the key investment projects implemented in the regions.

On the same day, the Russia Pavilion welcomed its 500 000th visitor. Nelson Selvaraj appeared to be an artist and entrepreneur, who is also a successful advocate and a TV host. Nelson is one of the members of “Friends for Leadership” network, that unites the next generation leaders and entrepreneurs.

Alexey Gruzdev, Deputy Minister of Industry and Trade of Russia and General Commissioner of the Russia Pavilion at Expo 2020 Dubai stated: “We were so pleased to welcome our 500 000th visitor! We see how our pavilion is enjoyed by people; they want to know more about the country and its achievements. The Russia Pavilion has become one of the most visited pavilions at Expo 2020, and I believe that people from all around the world would want to visit Russia and experience its true hospitality. The presented exhibitions definitely inspire people to explore opportunities and innovate!”

To find out more about the Russian Pavilion at Expo 2020, please follow the link below:
https://www.expo2020russia.org/en/

Follow the link to see more photos and videos from the event: https://www.dropbox.com/sh/vsb8ej48e5f4pnn/AADwBtbpnf_0imgTcBKUeYaAa/November%2015?dl=0&subfolder_nav_tracking=1

Contacts:
Yekaterina Pribytkova,
Interonational Communications Director, Russian Pavilion Expo 2020
yp@eventica.co.uk | +971 585 266 838

 

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9 November 2021Download

“Potok Inter” is the Technical Partner of the Russia Pavilion at Expo 2020 in Dubai

Russian Research and Production Company “Potok Inter”, the developer of patented air purification technology, became technical partner of the Russia Pavilion at Expo-2020 Dubai from 1 October 2021 until 31 March 2022.

The partnership relations with the unique air decontamination units “Potok”, which have no analogues in the world, will ensure security in the in the internal premises of the Russia Pavilion such as meeting rooms, conference halls and VIP Lounges.

According to Marat Khabibullin, “Potok Inter” international sales director: “Our company has a great expertise in air decontamination, and for us ensuring microbiological safety in the Russia Pavilion is a complex, but at the same time exciting responsibility. Our technical staff modeled each area at the pavilion and selected equipment based on its size and maximum capacity. Now we can assure visitors of the Russia Pavilion that the air in the premises will be clean and safe. In front of the entrance to each hall, decontaminated by ‘Potok’ devices, you will notice a ‘Viruses — Free’ sign”.

“Potok Inter” Research and Production Company is a pioneer in the market for air disinfection systems. Since 1994, Potok Inter solutions have been effectively used in various areas with strict requirements for air quality, such as the International Space Station (in the Roscosmos segment since 2001, in the NASA segment since 2009), medical facilities, food industry and others. Potok technology is based on the physical principle of killing airborne microorganisms by exposure to constant electric fields of alternating polarity, followed by highly efficient filtration of inactive biomass and volatile particulate matter. The applied technology inactivates all airborne microorganisms and viruses and excludes the possibility of infection.

To find out more about the Russian Pavilion at Expo 2020, please follow the link below:
https://www.expo2020russia.org/en/

Contacts:
Yekaterina Pribytkova,
Interonational Communications Director, Russian Pavilion Expo 2020
yp@eventica.co.uk | +971 585 266 838

 

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2 November 2021Download

Russia Pavilion hosted Russia: mindful brain on the 2nd of October 2021 at EXPO 2020 Dubai

Russia: mindful brain forum has gathered the leading neuroscientists and contemporary philosophers to discuss the future of neuroscience and the development of neurotechnologies. The conversation has extended the theme of the Russia Pavilion main exposition “Mechanics of Wonder” created by Simpateka Entertainment Group and dedicated to the human brain.

Moderated by famous Russian journalist Vladimir Pozner, the discussion touched those ideas that were once believed to be impossible — absolute memory, mind-controlled neural interfaces or radical intelligence enhancement.

The key speakers such as neurobiologist Konstantin Anokhin, Director of the Institute for Advanced Brain Studies, Lomonosov Moscow State University; cognitive scientist Tatiana Chernigovskaya, Director of the Institute for Cognitive Studies; developer of neural interface technologies Alexander Kaplan, Head of the Neurophysiology and Neural Interfaces Lab, Lomonosov Moscow State University; Pavel Balaban, Head of the Cellular Neurobiology of Learning Laboratory at the Institute of Higher Nervous Activity and Neurophysiology, Moscow; philosopher Vadim Vasiliev, Director of the Moscow Center for Consciousness Studies; Rafael Yuste, Professor of Biological Sciences and Director, NeuroTechnology Center, Columbia University (USA); neuroscientist Katrin Amunts, Scientific Research Director of the Human Brain Project (DE) have reflected on the most up-to-date questions.

Tatiana Chernigovskaya opened the discussion: " I believe it is time to change the paradigm in the research of the brain. Neuroscience is now starting to be in search of meaning. I personally believe that our brain is a semiotic space. What interests neuroscientists today is the difference between human brain and the brain structure of the other creatures living on our planet. One unique thing we obtained through the evolution is the creative and very complex behavior. Therefore, our current goal is not to search for the small data on the functioning of neurons, but to see the features of the brain that could be associated with a different, “baroque” view — multidimensional, moving perspective, dealing with blurred and irrational objects or subjects. To acquire this knowledge we would not only need physiology but something I would name “archeology” of mankind and its creativity. This knowledge would help us understand how musician, artist or even mathematician creates their masterpieces — the higher level of human unique abilities“.

This data needs to be the goal of the humanity neuroscience exploration. It is highly important to segregate primary and secondary consciousness.

Vladimir Pozner addresses the issue of the discoveries of the 21st century, how breakthrough in innovation greatly affects our minds and lives. Pozner states: “I am very interested in the topic of science and the human brain. The questions that are raised now are very serious. If the 20th century is known for its discovery of the atom, then, I am sure, the 21st century will be known as the century of the brain”. The more we understand how the brain processes information, the easier it is to concentrate on a single or a few situations and immediately respond to the physical world. Pozner also mentions that people are aware of various scientific, ethical and philosophical issues that we have, therefore we do our best to solve any problem or challenge. It’s always an advantage for people to know about the brain functions and mechanisms. We create endless opportunities and ideas starting from technology, innovations to our social life. The human brain is a unique masterpiece that shapes our characters, connects our thoughts and defines our future.

To find out more about the Russian Pavilion at Expo 2020, please follow the link below:
https://www.expo2020russia.org/en/

For the accredited media, please, find additional photo and video materials on https://mam.expo2020dubai.com/

Follow the link to see more photos and videos:
https://www.dropbox.com/sh/1ay3npvzolq2425/AAAWsmDukQJthxYttVCWixrua?dl=0

Contacts:
Yekaterina Pribytkova,
Interonational Communications Director, Russian Pavilion Expo 2020
yp@eventica.co.uk | +971 585 266 838

 

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27 October 2021Download

Russia Pavilion hosted Russia: space forum on 27 October 2021 at Expo 2020 Dubai

Russia: space has become a platform for more than 300 delegates from 12 countries in the framework of which the leading experts in space exploration and investment institutions discussed the strategies and challenges of their industries today.

Participants of the first session Daria Chudnaya, Deputy Director at Success Rockets, Ali Al Hashemi, CEO of Yahsat Group, Mubadala Investments, Oleg Mansurov, Founder of Success Rockets, Alexander Khohlov, Head of the nanosatellite department at Geoskan, Vladislav Ivanenko, CEO of Sputnix, Anton Ossovsky, Founder of Avant Space and Ivan Kosenkov, Senior Project Manager at Cluster of Advanced Manufacturing Technologies, nuclear and space technologies at Skolkovo Foundation discussed the future landscape of the space industry.

In the framework of the second session Dmitry Rogozin, General Director at ROSCOSMOS, Sergey Krikalev, Russian cosmonaut and Executive Director for Human Space Programmes at ROSCOSMOS, H.E. Sarah bint Yousef Al Amiri, the UAE Minister of State for Advanced Technology and Chairwoman of the UAE Space Agency, and Alexey Belyakov, Vice President and Executive Director of Advanced Manufacturing Technology Cluster at Skolkovo Foundation, discussed the questions of the international cooperation in space exploration together with Renй Pische, Head of the European Space Agency Permanent Mission in the Russian Federation and Salem Al Marri, Deputy Director General at Mohammed Bin Rashid Space Centre. Dmitry Loskutov, General Director of Glavkosmos and representatives of the Russian film industry — Klim Shipenko, a renowned film director and Yulia Peresild, a famous actress, also joined the session for the presentation of “The Challenge” — the first film shot in space.

Dmitriy Rogozin stated: “The goal of the scientific and educational project “Challenge” is to popularize manned space flights and expand people’s knowledge on space technology. In the course of its implementation, the following were worked out for the first time:

  •  new technology for the training of non-professional participants performing a target task in space;
  • a new control system for the spacecraft and its docking with the ISS by one professionally trained astronaut;
  • modeling and working out the possibility of carrying out a surgical operation in zero gravity, which is of particular interest in the implementation of promising expeditions into deep space.

The experience gained in the project will be used in the preparation and implementation of future tourist space missions, the first of which will take place in December this year with a crew consisting of the commander of the spacecraft Alexander Misurkin, as well as the citizens of Japan Yusaku Maezawa and Yozo Hirano.

In the framework of this project, the documentary series “Challenge. The first in Space” was released on START — a Russian streaming platform for watching films and TV shows. More than 13 million people watched a live broadcast from the spacecraft launched in space with the crew of The Challenge.

The team of The Challenge continues their work on science documentaries together with Channel One (Russia).

Yulia Peresild admitted: “The participation in the Challenge project became a real challenge for me — from both professional and personal perspectives. For quite a long time it was hard for me to believe that everything that had happened to me was true. In a very short period of time, we had to go through several very complicated stages of casting and the entire process of preparation for a space flight. The moment we realized we were actually in space, in orbit, we were absolutely astounded by the fact how fast it all happened — it seemed that we had only started our trainings at the Cosmonaut Training Centre. Those 12 days in space were very busy and productive. We managed to achieve much more than it had been expected.

I am grateful that I had a chance to take part in this project as it had become an opportunity for us to join the work of professionals from Russia and all around the world who fly to space and help others get ready for their flight. I am sure that this truly unique experience will let us make a great film that will be interesting to everyone who dreams of getting closer to space”.

Klim Shipenko: “Thanks to the team of the Challenge project, we all became closer to space — and it’s not only about astronautics, but about the humanity in general. The team managed to get the crew ready for the flight and to ensure that it was safe to go in space — and this is one of their greatest achievements, I am sure. We believe that this project will open up new possibilities for the film industry as well. We have hours of video footage made in space, in zero gravity — the conditions which cannot be simulated in real life, on Earth and which let us create a unique film that no one in this world has ever made before”

Follow the link to see more photos and videos:
https://www.dropbox.com/sh/54kciyhtwido90b/AAD4FJmeWE9c5tVSUyLTRHBUa?dl=0

To find out more about the Russian Pavilion at Expo 2020, please follow the link below:
https://www.expo2020russia.org/en/

Contacts:
Yekaterina Pribytkova,
Interonational Communications Director, Russian Pavilion Expo 2020
yp@eventica.co.uk | +971 585 266 838

 

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23 October 2021Download

A hand crafted selection of Faberge collection was presented in the Russia pavilion at Expo 2020 Dubai.

A compilation of Fabergй Masterpieces from the Harry Woolf Collection has been displayed at an exclusive presentation hosted at the Russia pavilion on the 23rd of October by Alexis de Tiesenhausen, International Head of the Russian Art Department, and Margo Oganesian, Russian Works of Art Specialist.

The showcased 30 masterpieces including animal figurines, Faberge flower, jewelry matchbox, push bell and other unique items.

Alexis de Tiesenhausen commented: “It is my pleasure to represent this Fabergй private collection at the Russia Pavilion, at the biggest event in the world — Expo 2020 Dubai. Today the public had a unique chance to see the craftsmanship and talent of the world’s most renowned manufacturer and I believe such events are crucial as they help build stronger bridges between cultures through the exchange of knowledge and heritage.

Harry Woolf’s impeccable taste, discerning vision and his quest for perfection led him to establish one of the most revered and iconic collections of Fabergй possessed by a private collector. His collection has been a point of reference for all connoisseurs and lovers of Fabergй around the world for nearly half a century. It is a great privilege for Christie’s London to offer over 80 masterpieces from this collection that were entrusted by his family”.

Follow the link to see more photos and videos:
https://www.dropbox.com/sh/etxwvyq4xttj4ry/AAAEbZsAaNKJ-48uM3s4b9iQa?dl=0

To find out more about the Russian Pavilion at Expo 2020, please follow the link below:
https://www.expo2020russia.org/en/

Contacts:
Yekaterina Pribytkova,
Interonational Communications Director, Russian Pavilion Expo 2020
yp@eventica.co.uk | +971 585 266 838

 

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21 October 2021Download

Russia pavilion’s Kids Fest gathered over 5000 spectators at Jubilee Park Expo 2020 Dubai

Kids Fest took place at the Jubilee Park Venue on the 20th of October, 2021 in the frame of the Russia Pavilion’s cultural program. The main event of the festival was a grandiose two-hour musical show titled “Little Legends of Big Russia” performed by the Centre for Creative Development “Kids Republic” with stars including Vanya Dmitrienko, the youngest popular performer in Russia, Mira Singh, the young star of the Expo 2020 Dubai opening ceremony and the Harry Potter Choir. The visitors also had the chance to meet the Fixies, Russia pavilion mascots from the popular TV show, who joined the young performers on stage.

Vanya Dmitrienko stated: “It is a great honour to perform at Expo 2020 Dubai. Performing so far away from my home country was a completely new experience for me and it is also an exciting challenge to present my music to a new audience. These songs that I performed are well known back home but today I had the chance to present them here in Expo 2020 Dubai and I believe that the local audience enjoyed the show.”

Evgeniy Orlov commented: "It was a unique performance for our team — for many of the kids this is their first time even being out of Russia let alone performing abroad. The show was spectacular, we are extremely grateful for the opportunity to perform on such an amazing stage and be a part of Expo 2020 Dubai — the biggest event in the world.

Follow the link to see more photos and videos:
https://www.dropbox.com/sh/dterupp6xr9tw8f/AAAUNkSWP9J2P5toX9lSr6Y7a?dl=0

To find out more about the Russian Pavilion at Expo 2020, please follow the link below:
https://www.expo2020russia.org/en/

Contacts:
Yekaterina Pribytkova,
Interonational Communications Director, Russian Pavilion Expo 2020
yp@eventica.co.uk | +971 585 266 838

 

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19 October 2021Download

Russia Pavilion presented Russia Fest at Expo 2020 Dubai

Russia Fest took place at Dubai Millennium Amphitheatre on the 18th of October, 2021. The ambassador of the Russia Pavilion Victoria Lopyreva hosted the festival at Expo 2020. Alexei Gruzdev, Deputy Minister of Industry and Trade of Russia and Commissioner General of the Russia Pavilion, and Oleg Fomin, Consul General of the Russian Federation in Dubai and the Northern Emirates, welcomed the guests of Russia Fest and Expo 2020.

Russia Fest introduced Expo visitors to traditional Russian folk music through the spectacular performances of dance ensembles and music bands of different regions of Russia. The show included performances of Komi Republic Dance Ensemble, Don Cossacks Song and Dance Ensemble and the Karachay-Cherkessia Republic Dance Ensemble “Elbrus”.

“We believe that it is very important to introduce our guests to the culture and traditions of different regions of Russia,”, Alexey Gruzdev said. “Russia Fest is the first event in the cultural programme of the Russia Pavilion which offers a unique opportunity for the international audience of Expo 2020 to explore and take a deep dive into the history and cultural heritage of our country”.

“Thank you for the applause, thank you for your support, dear friends! Believe me, this is just a small example of what you can see in Russia. I want to thank our partners: Agro-Holding ‘Steppe’, one of the largest agricultural companies in the South of Russia, uniting a number of promising agricultural enterprises as a part of AFK Sistema, and ‘Luzales’ company — one of the largest logging enterprises in the Komi Republic.

If you have not been to our country yet — make sure to plan your trip, we will be happy to see you! Welcome to Russia!” — said Victoria Lopyreva who hosted the festival

To see more photo and video materials from the event, please follow the link:
https://www.dropbox.com/sh/1hgjdclczjx52ka/AADa-m9rTECmXEo8StWDqx-Ya?dl=0

To find out more about the Russian Pavilion at Expo 2020, please follow the link below:
https://www.expo2020russia.org/en/

Contacts:
Yekaterina Pribytkova,
Interonational Communications Director, Russian Pavilion Expo 2020
yp@eventica.co.uk | +971 585 266 838

 

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14 October 2021Download

Petersburg Opera Opens the Cultural Program of the Russia Pavilion at Expo 2020 in Dubai

For the first time, one of the leading opera companies in Russia — the state theatre “St. Petersburg Opera” performed on the stage of Dubai Opera. On 11 and 12 October, the audience was presented with a large-scale performance — the opera Rigoletto by Giuseppe Verdi staged by Yuri Alexandrov.

The tour took place as part of the cultural program of the Russia Pavilion at Expo 2020.

“We are very pleased that it was the tour of the St. Petersburg Opera that opened the large-scale program of the Russia Pavilion at Expo 2020 in Dubai. We saw a great interest in the production of both international media and guests and organizers of Expo. We need to present different spheres of Russian culture within the framework of participation at Expo 2020. We demonstrated Russian opera art at the highest level” — said Dmitry Mikhailov, Deputy Commissioner General of the Russia Pavilion.

The State Chamber Musical Theatre “St. Petersburg Opera” was founded in 1987 and is well-known in Russia and abroad. The artistic director and founder of the theatre is People’s Artist of Russia, a world-renowned director Yuri Alexandrov who has staged performances at the most prestigious stages: Arena di Verona, Metropolitan Opera, La Scala, Mariinsky Theatre.

To find out more about the Russia Pavilion at Expo 2020, please follow the link below: https://www.expo2020russia.org/en

Follow the link to see more photos and videos: https://disk.yandex.ru/d/Yl6M0j19OcE4Ww

Contacts:
Yekaterina Pribytkova,
Interonational Communications Director, Russian Pavilion Expo 2020
yp@eventica.co.uk | +971 585 266 838

 

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11 October 2021Download

Russia Pavilion launched its business programme with Russia: culture forum on 11 October, 2021

Russia: culture forum is the first event of the business programme of the Russia Pavilion at Expo 2020 Dubai. It has become a platform for more than 300 delegates from 12 different countries in the framework of which the leading experts in museum, cinema and theatre cultural institutions discussed the strategies and challenges of their industries today. Olga Lyubimova, Minister of Culture of the Russian Federation, Fatima Mukhomedzhan, Director of “Art, Science and sports” charity foundation, Mikhail Piotrovsky, Director of the State Hermitage Museum, Sergei Tchoban, the architect of the Russia Pavilion at Expo 2020, Andrey Fomin, actor and producer, Ilya Popov, Founder of RIKI group, David Mansfield, Director of Dubai Opera, Katerina Novikova, The Bolshoi Theatre’s press attaché, Azariy Plisetskiy, the famous choreographer and the direct descendant of the legendary Plisetskiy family, Elena Marinina, Deputy CEO of the Roscongress Foundation, Inna Bazhenova, Founder of the IN ARTIBUS fund and publisher of The Art Newspaper, Oleg Lutokhin, General Director of Yeltsin Center, Manuel Rabate, Head of Louvre Abu Dhabi joined the discussion together with Vasily Tsereteli, Head of Moscow Museum of Modern Art and Hans Fraikin, Head of Abu Dhabi Film and Television Production Commission.

Sergei Tchoban paid special attention to the concept behind the design of the Russia Pavilion: " When you come to Moscow or Dubai you can feel the dynamics and the energy of these cities, and I am convinced that this energy had its origins in the Russian avant-garde. At the time it broke the boundaries of traditional art and became a new source of inspiration. This revolutionary art movement lies at the core of the architectural concept of the Russia Pavilion. We often see a child drawing a line in search of a new shape. I did the same when I made the first sketches of the Pavilion."

Katerina Novikova stated: “The Bolshoi theatre is 246 years old, and this is the moment when we start asking ourselves: how do we keep up with the interests of our audience? With the carefully curareted programme of the works from the classical repertoire of the Bolshoi, for example as Nutrcracker and Bayaderka which have been on stage for more than 60 years now and are still popular today, we are ready to introduce our guests to new contemporary works”

To find out more about the Russia Pavilion at Expo 2020, please follow the link below: https://www.expo2020russia.org/en

Follow the link to see more photos and videos: https://we.tl/t-HHQR3qkYus

Contacts:
Yekaterina Pribytkova,
Interonational Communications Director, Russian Pavilion Expo 2020
yp@eventica.co.uk | +971 585 266 838

 

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3 October 2021Download

His Highness Sheikh Mohammed bin Rashid Al Maktoum and His Highness Hamdan Bin Mohammed Bin Rashid Al Maktoum visited the Russia Pavilion On October 3, 2021.

His Highness Sheikh Mohammed bin Rashid Al Maktoum, UAE Vice President, Prime Minister and Ruler of Dubai and His Highness Hamdan Bin Mohammed Bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of the Executive Council visited the Russia Pavilion with Dmitry Mikhailov Director, General, National Exhibition Operator on Otober 3, 2021

The guests of the Pavilion took a tour around its main exhibition “Mechanics of Wonder” and visited one of its halls showcasing the Republic of Tatarstan.

To find out more about the Russia Pavilion at Expo 2020, please follow the link below: https://www.expo2020russia.org/en

Contacts:
Yekaterina Pribytkova,
International Communications Director, Russia Pavilion Expo 2020
yp@eventica.co.uk | +971 585 266 838

 

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1 October 2021Download

The official opening of the Russia Pavilion at Expo 2020 took place in Dubai on the 1st of October 2021

The official opening of the Russia Pavilion took place at the Expo 2020 site on the 1st of October 2021 with the participation of Alexei Gruzdev, Deputy Minister of Ministry of Industry and Trade of Russia and Commissioner General of the Russia Pavilion, Her Excellency Reem Ebrahim Al Hashimy, Minister of State for International Cooperation and Director General, Expo 2020 Dubai. Rustam Minnikhanov, President of the Republic of Tatarstan, Dimitri Kertenzes, Secretary General of the Bureau International des Expositions, Leonid Rudenko, DJ and musician, Max Goshko-Dankov, a contemporary artist and the official Mascots of the Russia Pavilion — Fixies.

During the official opening, the concept behind the Russia Pavilion at Expo 2020, its architectural solution and the internal exposition were revealed to the guests of the event. The audience was later introduced to the cultural and business programmes, the official mascots and the anthem of the Pavilion.

Max Goshko-Dankov presented his artwork — “Creative Flow” which was created during the opening ceremony together with the guests of Russia Pavilion — who had an opportunity to contribute to the process of its creation.

DJ Leonid Rudenko performed the official anthem of the Russia Pavilion to the guests.

The final part of the official opening included the pavilion tour and press conference with Alexei Gruzdev. He answered queries regarding Russia’s participation in Expo 2020, highlighting its future effects on the relationship between Russia and the UAE and discussed the Moscow’s bid for Expo 2030.

Her Excellency Reem Ebrahim Al Hashimy stated: “The Dubai Expo team, the UAE government, and the BIE worked very closely together to ensure that we have a creative platform that allows you to tell your story in the best possible way. I am very excited to see the Russia pavilion, to learn more and I am definitely sure that everybody who comes and visits it will be pleased with what they will see”.

Dimitri Kertenzes remarked: “Whether in arts or science, there is always something that all over the world we have learned from Russia. So it is truly exciting for me to be able to walk through these doors and discover what the Russian Federation has in store for us in the pavilion at Expo 2020. They will show the world not only the solidarity that we have seen in helping to create this Expo, but also in their aspiration to host an Expo themselves as we know that Moscow would like to have Expo 2030”.

Leonid Rudenko commented: “The opportunity to compose music for the Russia Pavilion at Expo 2020 has been a great honour for me. I am proud to represent Russia at the largest world Expo in history and I believe that our country’s pavilion will be one of the most interesting places to visit within the exposition”.

Max Goshko-Dankov mentioned: “It is my pleasure to participate in the opening of the Russia Pavilion, especially with the art performance ‘Creative Flow’ which is inspired by the process of creative thinking which is one of the key concepts of the Russia Pavilion. I wanted my work to pay tribute to the creativity that is within each of us, so it was of great importance to me that every guest at the official opening would become part of this great art performance”.

Aleksey Gruzdev stated: “We believe that ‘Creative Mind: Driving the Future’ — the concept behind Russia’s participation in Expo 2020, is a reflection of the times and the world we currently live in. We are working on a diverse programme of business and cultural events for Expo 2020 in Dubai, which will not only introduce the concept but will also give millions of visitors a chance to discover Russia’s latest achievements in innovation, technology, science, art and culture”.

To find out more about the Russia Pavilion at Expo 2020, please follow the link below: https://www.expo2020russia.org/en

To see more photo and video materials from the event, please follow the link: https://we.tl/t-ZLpWTTN8Tn

Contacts:
Yekaterina Pribytkova,
International Communications Director, Russia Pavilion Expo 2020
yp@eventica.co.uk | +971 585 266 838

 

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4 September 2021Download

Russian Pavilion Expo 2020 cultural program official announcement took place in Dubai on September 4

The official announcement of Russian culture agenda took place on September 4, 2021 Russian Pavilion team was accompanied by Ambassador of Russian Pavilion Expo 2020 Victoria Lopyreva. The headliner of Russian pavilion program presentation was the performance of the famous indie-rock band “Mumiy Troll”.

The Russian pavilion will host more than 60 cultural events during Expo 2020 including folklore festival “Matreshka ICE” (October 18); Kids fest where the official mascots of Russian Pavilion “the Fixies” will be presented (October 20); “Context” with prima ballerina Diana life performance in Dubai Opera (November 8-9); Russia’s National Day at Ain Dubai– a gala dinner featured by Russian opera, music and Igor Moiseev’s ballet (December 4); “From Russia with...” a 6 day event showing Russian traditions, music, and art (January 6-13); Moscow Motion Fest, that will introduce top hip-hop and pop musicians from Russia (March 3).

Russian Pavilion Expo 2020 team: “Our Pavilion theme is: ‘Creative Mind: Driving the Future’. The idea behind our pavilion is to show the world modern, creative Russia. The list of events covers all the main aspects of creative business from both cultural and business perspective.”

The Ambassador of Russian Pavilion Expo 2020 Victoria Lopyreva: " I cannot wait to welcome our guests at “Matreshka Expo Edition” festival and gala dinner “Matreshka ICE” on October 18 and to give them a deep dive into Russian culture."

The front man of Mumiy Troll Iliya Lagutenko: “We are glad to open the Russian cultural program for Expo 2020! It is an honor to be a part of the most significant global Expo in Dubai, where talents from all over the world exchange ideas and share their innovation”.

The cultural program official partner is The Art, Science and Sport Charity Foundation, founded by Alisher Usmanov.

To see more photo and video materials from the event, please follow the link:
https://wetransfer.com/downloads/fd62e7cb8337edca97d8f3c0e831632d20210906092223/2088e8e3cd3d549a1186a34d5ae2d4ef20210906092251/ef1ae9

To find out more about the Russian Pavilion at Expo 2020, please follow the link below:
https://www.expo2020russia.org/en/

Contacts:
Yekaterina Pribytkova,
Interonational Communications Director, Russian Pavilion Expo 2020
yp@eventica.co.uk | +971 585 266 838

 

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28 August 2021Download

Russian Creativity Week with participation of Dubai and Abu-Dhabi speakers takes place in Moscow on August 28 in anticipation of Expo 2020

An event with speakers from Dubai and Abu-Dhabi is being held in Moscow on August 28 as part of Russian Creativity Week. Forum discussion with the topic “Creative EXPOrt. The Meeting of East and West and Russia’s Place in the Global Race” also to touchbase on upcomunig Expo 2020. The list of speakers included Dr. Tarek Oliveira Shayya, Executive Vice-Chairman of the Board of Directors, Director General Office, Expo 2020 Dubai (Dubai, UAE), Karim Ibrahim, CEO of Robocom (UAE), Omar Aldhaheri, Head of Business Development in Abu Dhabi Film, Head of twofour54 Youth Counsil (Abu Dhabi, UAE), Firuz Mirzazada, Director of Dubai Creates (Dubai, UAE), Evgeniya Markova, Managing Director, Roskino, Arman Yakhin, Founder of Main Road Post studio, Alexander Zhuravsky, Deputy Head of the Office of the President of the Russian Federation for Public Projects.

Russian Creativity Week is a platform for dialogue between the authorities and representatives of creative businesses that are competitive in Russia and abroad. The event included 400,000 offline members as well as 10,000,000 members online. 2021 has been declared by the UN as the International Year of the Creative Economy.

The focus point in Russia pavilion Expo 2020 is going to be on the Russian people and their achievements with more than 50 events dedicated to various industries. Throughout 6 months of Expo 2020 visitors will be able to see the creative side of modern Russia through world-class events, such as the Russia business forum, “Context” festival by worldwide known Russian ballerina Diana Vishneva and folklore national Festival: “From Russia with...”.

Creative industries are now the fastest-growing sector of the economy, and the export of creative industries products in the last 5-10 years has become one of the most promising and attractive areas. One of the foremost projects is “Russia Creates”, which functions as a community of visionaries showcasing Russian creativity to the world public. The project has previously held forums in Dubai and Abu-Dhabi, organized concerts and events with major performers from Russia.

“The creative and innovative economies are a core element of Expo 2020’s business programme, and Russia — one of Expo’s 191 participating countries — is hosting an extensive calendar of events dedicated to business and culture across the six months of the event. I am honored to participate in Russian Creative Week, and looking forward to welcoming the brightest, most creative minds from Russia and the rest of the world to Expo 2020 — a global launchpad for exchanging inspiring new ideas that will drive international cooperation and prosperity.”
Dr Tarek Oliveira Shayya
Executive Vice-Chairman of the Board of Directors, Director General Office
Expo 2020 Dubai

To see the photos from Russian Creativity week Fest Forum, please see the link below:
https://disk.yandex.ru/d/iEPNalS6c59c2A
To find out more about the Russian Creativity Week, please follow the link below:
https://creativityweek.ru/
To find out more about the Russian Pavilion at Expo 2020, please follow the link below:
https://www.expo2020russia.org/

Contacts:
Yekaterina Pribytkova,
Interonational Communications Director, Russian Pavilion Expo 2020
yp@eventica.co.uk | +971 585 266 838

 

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10 April 2021Download

The official presentation of the Russian Pavilion at Expo 2020 took place in Dubai

The official presentation of the Russian Pavilion at Expo 2020 took place on Thursday, 8 April, 2021 in Dubai. The list of speakers included Aleksey Gruzdev, Deputy Minister of Ministry of Industry and Trade of Russia and General Commissioner of the Russian Pavilion, Omar Shehadeh, Chief International Participants Officer at Expo 2020 Dubai and Issam Kazim, CEO of Dubai Corporation of Tourism and Commerce Marketing, Sergei Choban, Architect of the Russian Pavilion at Expo 2020, Victoria Lopyreva, Ambassador of the Russian Pavilion and many others.

During the presentation, the concept behind the Russian Pavilion at Expo 2020, its architectural solution and the internal exposition were revealed together with the cultural and business programmes, the mascots and the anthem of the Pavilion.

Aleksey Gruzdev, Deputy Minister of Ministry of Industry and Trade of Russia and General Commissioner of the Russian Pavilion stated: “We believe that ‘Creative Mind: Driving the Future’, the theme of Russia’s participation in Expo 2020, is a reflection of the times and the world we currently live in. We are working on a diverse programme of business and cultural events for Expo 2020 in Dubai, which will not only open the theme but will also give millions of visitors a chance to discover Russia’s latest achievements in manufacturing, science, technology and art”.

Sergei Choban, architect of the Pavilion, spoke about an innovative approach to its architectural solution: “Two domes create a single space. A person gets inside and goes upstairs, and at the same time the pavilion is covered by a multitude of multi-coloured tubed threads. Everything together creates a feeling of continuous movements. It was especially important to me to highlight the theme of the constant change in the pavilion focusing on what is changing, and not on what is static. This endless and gentle movement symbolises harmonious and united coexistence of different nations — all lying in the core of Russia’s diverse nature”.

The internal exposition is called the Mechanics of Wonder. The heart of the pavilion and its semantic centre will be an installation that presents the processes, regulating human life in society and forming common values, on which the future of mankind is built. The man is a complex being and a real wonder who has endless opportunities for development.

During the six months of Expo 2020 and within the framework of the business programme of the Russian Pavilion more than 50 events will take place which will mostly focus on the energy industry, technology, finances, investments, urbanisation, space, transport, climate, education and, of course, medicine and health care. On 3-5 December, 2021, Russia Forum, one of the key events of the pavilion, is expected to take place — an international conference, dedicated to the questions of investments and future perspectives of international business relations with Russia, in which the leadership of the key Russian and international companies will participate.

An international forum Russia Creates (3 March, 2022) will close the business programme and showcase the best projects of the Russian creative industry. A special attention should be paid to Women’s Forum which will take place on January 14, 2022 and will be dedicated to a role of the woman from Russia and other countries in today’s world, numerous challenges she has to face every day and her achievements in various spheres and industries.

The cultural programme of the Russian Pavilion will be also extensive and rich with a special focus on the young audience. Moscow Motion festival will take place in November with an exciting mix of top hip-hop and pop Russian artists such as, Egor Kreed, Feduk, Lesha Svik. VK Fest will become one of the highlights of the cultural programme. Organised in partnership with the largest social network in Russia — Vkontakte, it will combine the most popular Russian artists and influencers.

And of course, the great Russian classic is also in the list of the cultural events of the Russian Pavilion. This November, “Channel” ballet will be staged at Dubai Opera for the first time with the participation of Svetlana Zakharova, famous Russian prima ballerina. Contemporary Russian Art will be presented by the artist and calligrapher Pokras Lampas who will create a unique art installation, whilst the artist and sculptor Dashi Namdakov will be presenting his brand-new project at Expo 2020 in Dubai.

DJ Leonid Rudenko revealed an excerpt from the Russian Pavilion’s anthem at Expo 2020.

The mascots of the Russian Pavilion will be the heroes of the animated series “Fixiki”, which are not only popular all over the world, but are also a remarkable example of the creative industry in Russia.

Photo: https://we.tl/t-zCSW27Zu6l

To find out more about the Russian Pavilion at Expo 2020, please follow the link below: https://www.expo2020russia.org/en/

 

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